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In a world where the use of visual imagery continues to grow, the demand for illustration and design increases. Currently, illustrators are sought for work in books, magazines and newspapers; advertising; packaging; products; comic books; logos; institutional art, and many other pictorial aspects of the design industry. Clients and consumers value illustration that attracts attention, that cuts through the clutter to illuminate an idea, story, or product.
Through DCAD's illustration program, students develop and sharpen skills that translate ideas to paper, canvas, or computer screen, communicating effectively and convincingly. The program encompasses the training of hand, eye and mind. Students receive training in the tools, materials, and techniques required to create persuasive, visually appealing illustrations. At the same time, they are taught to become responsible and creative problem-solvers, working through ideas from rough concepts and sketches to finished art. The final art may be drawn, painted, or created on a computer. The faculty in the illustration department at DCAD are accomplished professionals who guide the students, not only through the rigors of artistic and professional training, but by serving as role models and mentors.
Objectives of the program in illustration are:
- To provide critical skills for effective visual communication.
- To link the traditional concepts, theories, and practice of illustration with an ever-evolving marketplace and the latest in design technology.
- To inform the student about the historical continuity of the profession of illustration and its place in the history of world art.
- To thoroughly prepare the student with the foundation to develop a marketable illustration portfolio, or to pursue further study.
Above: A successful illustration is a powerful visualization of an idea, a situation, a text or an issue. It can convey much more than it shows.
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